3D Animation, Video Editing, Colour Grading, Motion Design
CHALLENGE
Launching Green & Black’s Tasting Collection required captivating visuals to showcase product appeal and luxury on social media. The challenge involved creating realistic slow-motion animations of chocolate bars in mid-air, capturing the premium essence, authenticity, and brand identity effectively.
SOLUTION
By scanning real wrappers, modeling each bar in Cinema 4D, animating them, and rendering with Octane, I crafted compelling slow-motion visuals that highlighted the product’s premium quality. Slick video editing and colour grading completed the ad, achieving a luxurious aesthetic for social engagement.
TESTIMONIAL
It’s really gratifying, satisfying and fills us with pride at the way the brand has moved upwards and onwards, sticking to our founding principles.
— Craig Sams and Jo Fairley, Founders of Green & Black's
PROCESS
RESULTS
504INSTAGRAM LIKES
11INSTAGRAM COMMENTS
4TWITTER LIKES
CREDITS
Creative Director: Rob Griffiths
Motion Designer: Joshua Rodrigues